Insanely Awe-dical

I was reading a document at work describing some Pricing Analysis and experienced something hilarious while reading the following:

"Bases for Price Analysis. Price analysis always involves some form of comparison with other prices. As the contracting officer, you are responsible for selecting the bases for comparison that you will use in determining if a price is fair and reasonable, such as:

• Proposed prices received in response to the solicitation;
• Commercial prices including competitive published price lists, published commodity market prices, similar indexes, and discount or rebate arrangements;
• Previously-proposed prices and contract prices for the same or similar end items, if you can establish both the validity of the comparison and the reasonableness of the proposed price;
• Parametric estimates or estimates developed using rough yardsticks"

IMMEDIATELY I stop reading and think about it.

I imagine myself doing these comparisons.  I go to a hardware store, which is oddly enough, some guy that looks like a fatter Al Borland/Richard Karn in his back yard.  He has a hunting hat and a fishing vest, and looks like he might have just finished doing both.  He is showing me his variety of yardsticks.

Me and my unnamed/no-faced associate are looking at the yardsticks.  My associate grabs one and rubs it against my arm.  "ahh smooth. I'd like to get this one.  But the comparisons call for 'rough yardsticks.'"  Camera zooms to a wooden sign in front of the other yardstick set claiming "Rough Yardsticks"

I'm such a nerd.